“Cougar” trend of females chasing younger guys a misconception

“Cougar” trend of females chasing younger guys a misconception

LONDON (Reuters Life!) – Madonna and Demi Moore are fuelling talk of a trend that is growing older ladies in the prowl for more youthful males but a research on Wednesday stated the trend regarding the “cougar” is really a misconception, restricted to the realm of a-listers.

Ashton Kutcher and Demi Moore laugh at President Obama’s monologue at the White House Correspondents’ Association Dinner in Washington. REUTERS/Jonathan Ernst

Ashton Kutcher and Demi Moore laugh at President Obama’s monologue during the White House Correspondents’ Association Dinner in Washington. REUTERS/Jonathan Ernst

Ashton Kutcher and Demi Moore laugh at President Obama’s monologue in the White House Correspondents’ Association Dinner in Washington. REUTERS/Jonathan Ernst

The research of internet dating, because of the University of Wales Institute, Cardiff (UWIC), discovered women and men continue to be instead conventional in terms of looking for their perfect partner.

Women generally look for a mature and, consequently hopefully, wealthier guy, in accordance with the UWIC research.

Men, on the other side hand, need a young and female that is attractive and frequently choose a much more youthful partner as they on their own age.

The findings, posted into the journal Evolution and Human Behavior, disputes the “cougar” trend popularized in shows and movies like “Cougar Town” featuring Courteney voluptuous hot ukrainian brides Cox and “Sex plus the City” of females aged over 40 looking for “cubs.”

Psychologist Dr Michael Dunn of UWIC’s Cardiff class of Health Sciences led the research which involved analysing age preferences of 22,000 women and men utilizing online dating services across 14 nations as well as 2 groups that are religious.

“A critically important consideration for advertisers on online dating services appears to function as the chronilogical age of a possible partner,” Dunn said in a declaration.

He stated it absolutely was a commonly held presumption by using the advent of feminine monetary freedom, females had been now able to target males of any generation, as securing monetary safety from older, wealthier men had been no more a concern.

WOMEN NOT SEEKING “CUBS”

“The transference of feminine desire from fairly older guys to reasonably more youthful men, it’s been argued, is mirrored by the development of the doll kid event,” he said.

“The outcomes of our research challenges these presumptions. The outcomes revealed obviously that females across all age brackets and cultures, targeted males either their very own age or older. though there ended up being some social variation in extremes”

Dunn stated a strikingly various pattern of age choices ended up being obvious in guys.

Young males, aged 20 to 25, either targeted females their age that is own or younger.

But as men aged, they obviously indicated a preference for females increasingly more youthful than on their own, with this specific pattern additionally being cross-culturally constant.

“These findings are obviously supportive of evolutionary concept,” Dunn included. “A wide array of evidence has revealed that ladies, when it comes to a possible partner that is long-term focus significantly more than males on cues indicative of wealth and status and these logically accumulate with age.

“Males conversely focus more intently on real attractiveness cues and they are demonstrably correlated with all the several years of optimum fertility.”

A UWIC launch added: “Madonna and Demi Moore are reported to be affecting an entire brand new generation of ‘cougar’ ladies who see much younger guys as their objective while looking for a long-lasting partner.

“But this idea regarding the ‘toy-boy’ occurrence is dispelled being a misconception which only exists in the wide world of celebrity instead of showing actual life.”

The nations active in the study had been Australia, Brazil, Britain, Canada, Asia, Greece, Germany, Indonesia, Japan, Kenya, Mexico, Russia, Southern Africa, and Ukraine.

Reporting by Stephen Addison; Editing by Belinda Goldsmith

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